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Ashita Sharma's avatar

Again a newsletter full of useful insights sir!!

If I talk about Covid 19 and the fashion industry. This situation not only bought the dark clouds to the apparel industry but also hampered the placement of students who all are pursuing their career in fashion. Recently I read about the placement related issues faced by the National Institute of Fashion Technology ( Nift) and Pearl Academy. Many companies like Calvin Klein, Tommy Hilfiger, and Van Heusen revealed that fresh hiring is their least priority for at least next 5 to 6 months which is the major drawback to the students of Nift or any other institutes where students basically pursue their studies in apparel sectors. I hope this storm will end soon and balance again everything for everyone :)

And yeah definitely will tell my father too to try his trousers on a daily basis haha!!

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Samiparna's avatar

Very thought provoking it was, Coach!!

As you have questioned in the newsletter, that can mask be the new fashion statement. This question triggered in my mind, that lately I saw few ads on embroidered, colourful, printed masks from Fabindia. It was under the sub category of face masks in women’s accessories category.

So, a new product category indeed has come up. Also, as you have mentioned the new normal of wearing a mask and so it is.

Your newsletters provoke me to visualise things in a different way!!!

Waiting for the next one.

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