While PULSE may be a helpful framework for new brands, Rajni is well-established. Such brands, I am sure, have a huge rub-off effect from their offline interactions. Platforms have the additional advantage of bringing the fan closer to the celebrity, which has merits and demerits.
While PULSE may be a helpful framework for new brands, Rajni is well-established. Such brands, I am sure, have a huge rub-off effect from their offline interactions. Platforms have the additional advantage of bringing the fan closer to the celebrity, which has merits and demerits.